Due to the inconvenience caused by the pandemic, every organization shifted its working setup to the online mode. E-Commerce marketplaces like Amazon and others became the primary hub for shopping during this period.
Amazon became a leading e-retailer in the US, with sales worth $314 billion in 2021. This net profit has only escalated on the graph from 2014 to 2021, and it will keep rising ahead.
Such marketplace applications meet the enormous demands of their users and offer smooth and efficient functionality. And so, they act as a quick remedy for users in times of need. These online vendors are a connecting channel that facilitates communication between the actual suppliers and customers, offering various products across categories.
Since you’re reading this article, it looks like you’re interested in building a multi-vendor ECommerce marketplace app for your business too.
Read below all the details you need to know before taking the plunge.
Developing a Marketplace App
Structure of the App Layout
Developing a marketplace app requires a formal research plan before anything else. You should be aware of your target audience’s needs and assess what your app would sell.
After that, it all needs to be categorized accordingly so that the user can conveniently surf through the app to find what they’re looking for. The easier the products are to see, the more positive reviews will start churning out.
Finalizing the Platform for Distribution
For your app to go live, you must select a platform preference to publish it. It’s up to you whether you want to reserve the rights of your app to a specific platform or make it accessible to multiple platforms. If your target is to achieve a significant number of users, then the latter is recommended.
The various features of an app determine its functionality and improve user experience. Some essential elements that the app must have from a seller’s perspective are push notifications, feedback, reviews, discounts, other seasonal offers, login, order cart etc.
UI/UX design plays a massive role in keeping your customers interested. Other than the visual factor appealing to them, the accessibility range of your app also defines user ratings. Whether the users can access the app’s functions easily or not will determine if they’ll come back to shop with you in the future as well.
Appropriate Technology Stack
The right technology stack for app development needs to be picked accordingly.
Front-end requires HTML5, CSS, Angular; iOS – Swift; Backend – Python, PHP, Golang; Android – Java, Kotlin; Cross-platform – Flutter, React Native; Infrastructure – AWS; Payments – PayPal, Braintree, Stripe, and so on.
To create a rounded marketplace app like Amazon, you need to hire experts who have prior experience building such apps. There is no end to one’s contemporary rivals and competition. Therefore, if you need to have the edge over other startups, you need to partner with a mobile app development company whose developers know what they’re doing.
TechAhead has been ahead of others in this business game for 12 years. They have worked with AXA, American Express, ICC, ESPN F1, and more global brands that now trust them entirely as they deliver their agile and robust digital solutions timely.
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